While data driven insights are essential, site visits are indispensable for Location Planning. Alison interviewed our Location Planners to find out why we do them and 10 top tips that might help you next time.
Remember, remember the 5th of November...
Realising her bonfire night was a Sussex tradition, Kate talks about the world of Bonfire Societies, using MAPP to look at the possible impact of the festivities road closures.
COOK approached us, keen to open more shops and concessions; they requested a toolset that would help support them in understanding and analysing the potential of new locations. Challenge accepted, we got to work...
The pandemic has brought us a 'new normal'; one such shift has been housing demand. With people looking to relocate to homes outside the city, we look at whether Food Delivery is catering for the Rural.
Oliver Hall recently joined Geolytix as a freelance software configuration developer, whilst completing his Masters at the University of Leeds. Here he discusses juggling masters work, a new job and multiple laptop screens...
With discounters taking more and more market share in Poland, we thought it would be interesting to look at the journey of grocery retail in Poland through the years and try and answer the question: 'Is Poland turning discount?'
With the EUROS in full swing (and our office sweepstake well under way) we thought we would honour our appreciation of geography and celebrate the stadiums hosting the EUROS - as well as the teams themselves!
With the one year mark of the start of the pandemic (and multiple lockdowns) far behind us, our Project Director based in China, thought it would be the perfect opportunity to discuss how life - and retail - has changed.
As much as the precise cause of the classic halo is not entirely settled, the online halo is not totally understood by retail planners. Yet their importance when planning and forecasting, means we need to both understand and model them when planning multi-channel networks.
Birmingham and the Black Country was a highly requested area for us to look at next, and we couldn't resist. This time we've looked at: Aston Villa, Birmingham City, West Brom and Wolves and the results certainly are interesting...
With COVID muting hanami (flower-watching), the true meaning of Sakura - people gathering under the cherry blossoms drinking and picnicking - I decided to visualise the seasonal phenomenon (and plan my celebrations for next year).
With more stores closing than opening in 2020, it is not surprising that UK high streets are left with empty retail units. Instead of leaving the spaces unused, developers are turning to new ways to use the space.
With the nation locked away, its not surprising we turned to the world of AR and VR. To celebrate the 25th Anniversary of Pokémon, we delve into the phenomenon of Pokémon GO, and the impact on mobility and tourism alongside the growing presence of AR in the retail world.
The UK’s new indoor lifestyle has prompted a boom in the board game industry over the past year, building on past successes. Waiting to eat up this new demand are the country’s surviving board game cafés, provided we haven’t been too scared away from meeting up in person.
The pandemic has accelerated the so-called Retail Armageddon and we are facing a dramatic oversupply of retail space in the UK. The repurposing of vacant or declining department stores, shopping centres and high streets will require creativity and imagination, but it will also require data.
Tesla reached record sales last year, narrowly missing its half a million target. And with Tesla's entry-level Model 3 sedans now being manufactured at the Shanghai Gigafactory, Tesla is staying on top of the Chinese electric-car sales leader board.
2020 was a year we will never forget and it changed the way we socially interacted as a nation. The food industry was significantly impacted, which opened doors for an old British favourite...the milkman.
As retailers increasingly take a more regional or even global view of multi-channel strategy, the importance of defining and applying a consistent data and analytical approach across borders has also increased.
How can you use data to identify ‘similar’ locations? For retailers, looking for areas similar to those with high performing stores, this may be a simple enough task. Counts of surrounding population, competition and demographic data lend themselves well to similarity modelling.
We’ve been pondering this question at Geolytix. Here in our local state of Victoria, Australia, our tourist towns have been hit by the double whammy of horrific bushfires followed by the Covid-19 Pandemic.
Over the past three years, the top 10 consumer cities in mainland China witnessed the opening of 437 brand new shopping malls – an average increase of 43 malls in each city!
And that hasn’t taken into account any reopening’s after upgrading or redevelopment.